Utjecaj zapadne mode na Socijalističku Republiku Hrvatsku kao polazišna točka za kreiranje odjeće

master's thesis

• Author: Nikolina Džaja
• Mentor: Ivana Mrčela (mentor)
• Committee member: Paulina Jazvić (predsjednik povjerenstva)
• Committee member: Ivana Mrčela (član povjerenstva)
• Committee member: Renata Hrženjak (član povjerenstva)
• Committee member: Marin Sovar (član povjerenstva)
• Granter: University of Zagreb; Faculty of Textile Technology; (Department of Fashion Design); Zagreb
• Defense date and country: 2022-09-26, Croatia
• Scientific / art field, discipline and subdiscipline: TECHNICAL SCIENCES; Textile Technology; Textile and Clothing Design

Abstract

Na modu utječu društvo, kultura, industrija, ekonomija, tehnologija, životni okoliš, mediji, religija i brojni drugi čimbenici. One otkrivaju važnost odjeće kao aspekta mode i vanjskog izgleda kao sredstva izražavanja statusa, privilegija, trendova, inspiracija, simboličkih poruka, progresivnosti, zaostalosti, potreba unutar određenog povijesnog razdoblja, društvenog i ekonomskog stanja, kao i drugih fenomena i motivacije koje brzo mijenjaju kulturu odijevanja i mode. Moda ima veze s inovacijom, iluzijom novosti. Karakterizira ga promjena, promjena u prošlosti, ali i očekivanje promjene u budućnosti. Moda je dio našeg društvenog svijeta. Da bi određeni stil odijevanja postao moda, zapravo ga moraju nositi neki ljudi i prepoznati i priznati da je moda. U ovom radu prikazano je kako je izgledala moda u socijalističkoj Republici Hrvatskoj u vrijeme Jugoslavije.

Abstract (english)

Fashion is influenced by society, culture, industry, economy, technology, living environment, media, religion and many other factors. They reveal the importance of clothing as an aspect of fashion and external appearance as a means of expressing status, privileges, trends, inspirations, symbolic messages, progressiveness, backwardness, needs within a certain historical period, social and economic conditions, as well as other phenomena and motivations that are rapidly changing the culture of dress and fashion. Fashion has to do with innovation, the illusion of newness. It is characterized by change, change in the past, but also the expectation of change in the future. Fashion is part of our social world. In order for a certain style of clothing to become fashion, it must actually be worn by some people and recognized and acknowledged as fashion. This paper shows what fashion looked like in the Socialist Republic of Croatia during Yugoslavia.

• Keywords: moda; Jugoslavija; modna industrija; dizajneri
• Keywords (english): fashion; Yugoslavia; fashion industry; designers
• Language: croatian
• URN:NBN: urn:nbn:hr:201:790806
• Study programme: Title: Textile and Fashion Design; specializations in: Fashion Design, Textile Design, Costume Design, Fashion Theory and Culture; Course: Fashion Design; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra inženjer/inženjerka tekstilnog i modnog dizajna (magistar/magistra inženjer/inženjerka tekstilnog i modnog dizajna)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2023-01-18 11:59:06